Advanced Product Management

Live Program

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Watch the Free MasterClass

Learn the tips and tricks. I used to get a job at Meta and Shopify. Updated for 2025.

What You'll Get

Here's all the benefits of joining...

  1. Weekly 1:1 coaching: get support from industry leaders every week!
  2. Community: interact with fellow learners, and seek valuable career advice from all of the mentors, coaches and instructors
  3. Homework and exercises: Weekly, expect engaging homework to reinforce covered topics with dedicated support from your instructor and mentor.
  4. Guest speakers and workshops: Be inspired and gain firsthand, practical insights from industry leaders on lecture topics and your career.
  5. Hands-on experience: get matched up with a real company, non-profit, founders, start-up to work on a real project you can showcase on your resume.
  6. Career support: add on extra mentorship to help you search for a job and practice for interviews.
  7. Start-up vs. large company difference: learn how product management differs across roles, companies and teams so you're prepared for any job.
  8. Portfolio project: work on a case study with your mentor to solidify your learnings.

What you'll learn?

Lesson 1: What is Product Management?
  • Differences in product roles across industries, skill sets, and companies
  • Product Development Process, Product Life Cycle, The Trifecta Model
Lesson 2: Develop Product Thinking
  • The Three Layers of Product Thinking and thinking creatively
  • Evaluating, improving and creating a new product - GAPS Framework
Lesson 3: Product Strategy
  • Product strategy principles, formula, documentation, reviews to get leadership support.
  • Examples of different types of strategies for teams, products, features.
Lesson 4: Product Discovery
  • Finding problems to solve, and brainstorming solutions
  • 3 types of product discovery processes, continuous product discovery
Lesson 5: User Research
  • User personas, customer profiles, customer journey mapping
  • Types of research, customer surveys, user research process, usability testing, collecting and analyzing data
Lesson 6: Product Requirements and Roadmap
  • Product requirements, user stories, product briefs, product roadmaps, product planning process
  • Minimal viable product, solution vs. problem space, feature vs. product
Lesson 7: Project Management
  • Project management process, stakeholder management, influence, communication, organization
  • Development Methodologies
Lesson 8: Product Design
  • Human-centered design, user experience, user interface design, building great products across mobile, web, virtual reality
  • Product design process, user experience thinking, 5 planes of user experience
  • Wire-framing, low vs. high fidelity, information architecture, user flows, prototyping, brand
Lesson 9: Product Metrics & Analytics
  • Product analytics intro, workflows, metrics, frameworks
  • Measuring success, implementation and analysis
Lesson 10: Product Growth & Go to Market
  • Different marketing disciplines, digital marketing funnels, marketing tactics, product marketing intro, go to market plan
  • Revenue models, pricing strategies, product growth, product launch
BONUS Lesson 11: Tech Skills for Product Managers
  • Learn computer programming concepts from basics, systems design, APIs, into to new technologies, the tech stack, no code solutions and additional coding resources.

Who this course is for?

  1. Anyone looking to transition to and get a job in product management.
  2. Career Switchers & Second Careers: Ready for a new direction? Transition smoothly into your next chapter.
  3. MBA Graduates: Applying your transferable professional skills in a fresh and in-demand way in product.
  4. Recent Graduates: Step confidently into your first job by learning skills you didn’t get at school.
  5. PhD Candidates: Leave academia and translate your specialized skills into a new career.
  6. Returning Parents: Come back to the workforce with a new role and be more prepared than ever before.
  7. Aspiring Entrepreneurs: Launch your product.
  8. Freelancers: Start a side hustle as a freelancer, consultant, and fractional product leader.

Your Instructor - Angelina Fomina

My path into product wasn’t easy. I started off as a business grad, bounced back after a few lay-offs, and moved to the US for work! I’m excited to make the journey easier for you.

  • I have 10+ years of experience as a Product Manager, Product Designer and entrepreneur scaling products at top-tier tech companies like Shopify and Meta (Oculus, Instagram, Facebook).
  • I taught and developed curriculum at General Assembly, mentored 150+ people switching to Product Management, and have done dozens of interviews.
  • As a 3x founder, I grew a SaaS product to $1M in annual revenue, established a thriving non-profit, worked as a Fractional Product Leader, and always launched “side hustles”.
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Is This Program Right For You?

Book a call and we'll see if I can help. I'd love to hear about your background and what would be the most useful to you.

How it Works?

A personalized, immersive and supported journey

01

Customizable Program

Choose to go through the entire program or jump into a specific phase that is important to you—at anytime.

02

1:1 Coaching Sessions

Personalized support to help you move through blocks, clarify your next steps, and stay motivated.

03

Group Cohort Sessions

Connect with other young adults navigating similar questions, and learn together in real time.

04

Community Access

A private space to share ideas, ask questions, talk to experts and receive feedback — with access forever.

05

Live Lessons & Videos

Step-by-step guidance through each Sage phase, with clear tools and takeaways, live lessons and recorded, on-demand videos.

06

100+ Resources and Templates

Practical tools for purpose, leadership, burnout prevention, and career growth.

07

Lifetime Access

Return to the material anytime as your path evolves and get access to new materials as well.

08

Expert Mentors

Meet guest speakers and career mentors across creative, tech, service fields, while also getting support from health practitioners.